Ideas Blog

Recruiting Channel Partners

Recruiting the right types and number of channel partners is critical to the growth of any company in any industry.  Part art and largely hard work, recruiting partners is a systematic process that should be an on-going part of your business.  Why on-going?  Partners fail and change over time.  In addition to this, your company changes and introduces new products.  It all starts with capacity planning in order to determine the number and types of partners needed.  Click here to read the rest of the post